THE SOCIAL BRANDS 100 IS THE AUTHORITATIVE RANKING OF BRANDS TAKING THE LEAD IN THE SOCIAL AGE.


Brands from 16 industries have made it onto the Social Brands 100 shortlist this year. The final ranking will be announced and report published on Thursday, 23 May. Congratulations to all the brands.

Social Brands 100 benchmarks brand engagement in social spaces, identifying industry leaders and providing a snapshot of social media’s evolution each year. Over 700 brands from 23 industries were included in the research, more than twice that of 2012, making this year’s the most comprehensive survey yet.

Follow us @socialbrands100 on Twitter and on Facebook.

As always, the hashtag is #sb100.

SOCIAL BRANDS 100 Shortlist 2013

No.1 in 2012: Innocent's Community Manager Joe McEwan on social brands.
Footage courtesy of Brand Republic

About Social Brands 100

Social Brands 100 was created by social specialists Headstream in 2011 as an initiative to identify and acknowledge brands leading the way in social.

The research combines qualitative and quantitative analysis. Nominated brands' social interactions on Twitter, Facebook and YouTube are monitored by social media analytics partner Socialbakers. Headstream surveys and interviews nominated brands to benchmark behaviours and identify emerging platforms and trends. The findings combine to create the final ranking and report, which will be published in May 2013.

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